October 2019

As with any design process, business design creates a multitude of possibilities that you will have to choose between sooner or later. Unfortunately, the iterative selection in the usual design process costs too much time at a certain number of variants. In business design, however, time is always an issue. So at the end of 2018, my colleagues and I developed a reliable list of questions that speeded up the decision-making process and reduced the risk of taking the wrong path. …

Johannes Lager

Strategic Designer in Business Development | Co-Founder of Climo | Currently working @ EnBW Innovation

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